Интересовались ли Вы, какой ROI у Вашего корпоративного сайта?
Not every social media program needs ROI to deliver business benefit.
What is the ROI of your company’s Web sites? Fifteen years into the Internet age, it is likely your organization does not recognize the entire financial return it receives from its owned Web properties; despite that, the company continues to invest in redesigns, new sites, and Web technology because it must to keep up with customer expectations and the competition.
Many social media activities — such as a presence in Facebook or listening programs — are becoming the same manner, regardless of immediately available ROI metrics.
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Posted on Thursday July 29th
